- Delay in reaching because Public SenderID is promotional (60 secs or more):
- Public SenderIDs are treated as promotional by default, leading to potential delays in message delivery.
- Transactional and OTP messages require immediate attention, and delays can hinder the user experience.
- No Delivery to Virgin Mobile number (4xxx-xxxx):
- Messages will not be delivered to any number that starts with 4.
- This will result in loss of customers and might impact your business.
- DND List Filtering (Blacklist filtering):
- Messages sent from promotional SenderIDs will get filtered by "Do Not Disturb" (DND) settings from telecom company.
- This filtering can result in crucial transactional or OTP messages being overlooked or missed by recipients. You will also lose the SMS credits.
- Your Own Sender / We Control Priority / Faster Delivery:
- Using your own brand SenderID allows for more control over message priority and delivery.
- Private SenderIDs are often given higher priority, ensuring faster and more reliable delivery of time-sensitive information.
- No Brand SenderID will scare customers away:
- Customers may perceive messages from a generic or public SenderID as spam or untrustworthy.
- Lack of a recognizable brand SenderID can lead to skepticism and decreased engagement.
- When you use your own brand SenderID, your customers will trust you, increasing engagement and loyalty:
- A branded SenderID builds trust and credibility with customers.
- Customers are more likely to engage with and trust messages coming from a recognized and familiar brand, leading to increased loyalty.
In summary, avoiding the use of a public SenderID for OTP or transactional messages is crucial for maintaining trust, ensuring timely delivery, and fostering positive customer engagement and loyalty.
Login to your account to buy you own Private SenderID today!